"Our main business objective is to create an experience that delivers value to our global customers. Language is so powerful that a single word can make a big difference in the global experience."

"Because content today has a shorter shelf life than before, we're constantly refreshing different parts of the global experience. The only way to meet this growing demand is with innovation and automation."

"Focusing on the end to end customer experience is the way to win. Language is one of the most important components of building that experience for global customers."